Various job offers for motivated talents and experienced specialists.


Career

SIERRA Tequila is the epitome of authentic Tequila consumption in more than 90 countries. Entering new markets globally with a lot of passion for quality and Mexican culture.

90 countries

BORCO is managed by the Matthiesen-Familiy since 1948. We think long term, we are fast in our decisions and our success is based on our exceptional instinct for the spirits and consumer market.

100% family

30 million bottles of high quality spirits are bottled by BORCO in Hamburg per year.

30 million

Did you know this about us?

Discover Our Diverse World of Brands.

Building Brands with Passion since 1948.

Sierra Tequila.
The Icon from Mexico.

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Helbings Feiner Kümmel.
A Piece of Hamburg History.

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YENI neu

Yeni Raki.
A Fusion of Oriental Tradition and Global Zeitgeist.

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Zubrowka_Biala

Żubrówka Vodka.
One of the best-selling and most frequently consumed vodka brands from Poland
The Global Standard for Premium Russian Vodka.

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Finsbury_Gin_Classic_70cl_118x334px

Finsbury London Dry Gin.
The British Original from 1740.

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DISARONNO.
The world's favourite Italian liqueur.

Since the formation of our company in 1948 a lot has happened in the world of premium spirits. You can get an overview below.


About Us

The headliners of our superb portfolio are our top brands, which remain unrivalled in their categories.


Our Top Brands

The Matthiesen Family acquires the Hamburg spirits company Borm & Co and founds the company BORCO.

Expansion of the company and refoundation as BORCO-MARKEN-IMPORT Matthiesen GmbH & Co. KG.

BORCO launches the PennyPacker brand in Germany, which shortly after becomes the No. 1 in the young Bourbon market.

BORCO takes over the only big spirit brand in Hamburg: Helbing Kümmel, est. 1836.

Company relocation from Hamburg-Altona to Winsbergring in Hamburg-Bahrenfeld, Headquarter of BORCO to this day.

Sierra Tequila becomes market leader. Today the brand is the No.1 in Europe and many other coutries around the world.

De Kuyper Bessen Jenever becomes a top brand in Germany with roughly 4 million sold bottles. It's represented on TV, the radio and across magazines by its famous testimonial Rudi Carell.

Kir Royal becomes the No.1 aperitive thanks to Borco and Cassissée. The same-named TV Show with Helmut Dietl and Senta Berger is a must see.

Acquisition of the Finsbury Distillery Company Ltd., est. 1740 in London.

Founding of the subsidiary BORCO Austria in the capital Vienna.

BORCO gets certified with the International Food Standard  and reaches highest IFS Standard to this day.

The international spirits competition of the Meininger-Verlag chooses BORCO as Importer of the year.

Finsbury 47 Platinum London Dry Gin is awarded with the highest prize "Trophy" and "Gold – Best in Class" at the most important spirits competition IWSC.

The most important competition for Tequila, the "Premio Mayahuel" in Mexico, chooses Sierra Tequila Reposado as the best Reposado Tequila.

BORCO CEO Jutta Matthiesen is chosen as "Spirits Entrepreneur of the Year" by the Meininger-Verlag.

BORCO is one of the most powerful spirits bottlers in Europe thanks to the high investments in modern technology.

BORCO expands its portfolio with Yeni Raki and Zubrówka Vodka.

Enhancement of the premium portfolio by taking over the distribution of the iconic Japanese whisky NIKKA as well as the brands Glengoyne Single Malt, Hine Cognac and Torres Brandy.

STROH enters the Austrian BORCO Portfolio. BORCO gets the right to distribute Cuban rum RON VACILÓN in spring. 

BORCO and the traditional Viennese company Kattus bundle their sales activities in Austria within the framework of a joint venture. The result is one of the strongest sales organisations in the industry.

BORCO takes over the the distribution of the famous and most successful Italian liquer DISARONNO.

Introduction of MARGERETES FEINER DOPPEL-WACHOLDER in September, an enhancement of the HELBING Family and stimulus to the popular gin category.

Pink since 2020: With the launch of the flavoured gin FINSBURY WILD STRAWBERRY the national and international gin portfolio is supplemented. Also, FINSBURY LONDON DRY GIN and FINSBURY 47 are presented with a new look.

FINSBURY LONDON DRY GIN and FINSBURY 47 are presented with a new look, capturing the brand's  roots in London in a contemporary manner.

Sierra launches limited edition in Mexican skull design in German stores for Dia de los Muertos.

With the launch of the FINSBURY Blood Orange gin aperitif, BORCO is giving new impetus to the low ABVtrend.

The 100% puro de Agave Range SIERRA Antiguo is wrapped in a new design.

Helbing presents itself with a new label and a fresh campaign under the motto "This is how it should be".

Sierra Tequila is getting consumers into the party mood with a new digital campaign themed "Lead The Party".

Helbing launches the new Limited Edition "Helbings feine Freunde".

Sierra successfully relaunches bottles and labels.

Finsbury Gin presents itself on German television for the first time.

The No. 1 tequila brand in Europe Sierra Tequila is launching a unique new product: Sierra Tropical Chilli.

Sierra Tequila de México has won several medals for its tequila range at the International Wine & Spirit Competition (IWSC) 2023.

Building Brands with Passion since 1948.

Our Top Brands

Sierra Tequila. The Icon from Mexico.

About Us

Did you know this about us?

Career